Keep your website climbing on Google
Search trends and the way Google ranks results are always changing. Our SEO plan:
- Keeps your website optimised for what your customers search for
- Makes sure the content they need to see before they enquire is there
- Reports on results to inform next month's strategy
Example monthSEO plan
- Checked what people in your area are searching for now
- Updated page titles and wording to match
- Added a page for a service you weren't showing up for
- Published a guide and got a link from a local directory
- Sent your report and booked our catch-up call
The SEO plan
What's involved
The aim is simple: show up for the searches people are actually making that match what you offer, and turn more of those visitors into enquiries. What we focus on each month depends on your business, but the work covers four areas.
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Keywords
Keyword research
We look at what people are actually searching for: how many search for each term, how hard it is to rank for, and whether it matches what you offer and where you want to grow. We target the searches with the best balance of demand and fit, build them into your site, and keep checking them as searches change.
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Site audit
Keep finding the gaps and the opportunities
We audit your site every month to see where it's falling short and where it could win, and keep it in line with search demand and how Google ranks sites as both change. That includes ongoing technical work: fixing your site's code so search engines can read it and categorise your business correctly.
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Content
Content that's optimised to be found
Every month we write blog posts, guides and pages on the topics people are searching for, chosen to match what you offer. More people find you, and they get the answers they need to feel confident getting in touch.
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Links and PR
Get your site cited on trusted websites
We get your business mentioned and linked on trusted sites, like local news, trade bodies and industry blogs. Google treats these links as a vote of confidence, so they lift your rankings and your credibility. We track every link we earn.
The examples above are illustrations, not real client data.
What you get
What's in the SEO plan
The SEO work
Getting you found
- Keyword strategyA keyword strategy for your business, with the right keywords built into every page so your site is optimised to be found.
- Monthly page updatesTitles, headings and wording kept optimised for your keywords, so search engines can read your site, understand what you do and rank it.
- New pages when you need themA page for each service or area you want to be found for.
- Regular contentBlog posts and guides written around the searches you want to be found for.
- Link buildingLinks to your site from relevant, trusted websites, so Google sees you as a business people recommend.
- Technical checksSpeed, broken links and anything that stops Google reading your site properly.
- Keeping up with GoogleYour site is continuously optimised to keep up with how Google ranks sites.
Also included
Looking after your site
- Monthly reportingYour rankings, visitors, engagement and enquiries, plus what we changed, what's working and what isn't. Next month's plan builds on what's working.
- Regular callsWe talk through the results and agree what to work on next.
- Hosting includedYour site stays online, secure and up to date, with no separate hosting fee.
- Changes handled for youNew prices, services or holiday hours, updated for you.
Before you decide
What people usually ask themselves
“I've paid for SEO before and couldn't tell if it worked.”
You'll see what we changed each month and why, and your report shows your visitors and enquiries, so you can judge it for yourself.
“My website was built to rank. Why would I need more?”
A new site starts in a good place, but searches change, competitors update their sites and Google changes how it ranks. Without regular work, sites slowly slip.
“Is SEO worth it for a small business?”
Most customers search before they buy. If you don't show up for the searches in your area, those enquiries go to whoever does.
“I don't want to be tied in.”
Your terms, e.g. no long contract, cancel with X days' notice.
FAQs
Questions about SEO
How long until I see results?
SEO builds over time. Small improvements can show within weeks, but it usually takes a few months to see a real difference in where you rank and how many people get in touch.
Can you guarantee I'll be top of Google?
No. Nobody can guarantee a position on Google, and you should be wary of anyone who does. What we can do is keep improving your site and show you exactly how it's doing.
Do I need a website built by you?
The SEO plan is for websites we build and host, so we can make changes straight away. If you already have a site, we can rebuild it or improve what you've got first.
How is this different from Get Found on Google?
Get Found on Google looks after your Google Business Profile, which is what shows on Maps and in local results. The SEO plan works on your website, so it shows up in the main search results. Many businesses need both, and we keep the message the same across them.
Does it help me show up in AI answers?
Yes. AI tools look at your website alongside everything else written about you, so a clear, up-to-date site that matches your other channels makes it easier for them to recommend you.
Do I have to do anything?
Very little. Let us know when something changes in your business, like a new service or new prices, and we'll handle the rest.
Get in touch
Ask about the SEO plan
Send us a few details and we'll set up a free 20-minute call to talk about your website and what it would take to get it ranking.
- Phone
- 07400 604252